目前飛機(jī)模型市場的情況,產(chǎn)品質(zhì)量參差不齊。一些小企業(yè)自身缺乏自主創(chuàng)新意識,往往沒有航空公司,飛機(jī)制造商和其他單位授權(quán)擅自假冒偽劣產(chǎn)品等正式的商業(yè)模式和質(zhì)量參差不齊的產(chǎn)品,造成了大量的低成本,低質(zhì)量的產(chǎn)品充斥市場,嚴(yán)重影響了其他正規(guī)品牌的信譽(yù)和完善的創(chuàng)新舉措。這些產(chǎn)品的地方,下面分別針對此問題根據(jù)分析的主要區(qū)別:
At present, the situation of aircraft model market and product quality are uneven. Some small enterprises lack the awareness of independent innovation, often without the authorization of airlines, aircraft manufacturers and other units, without formal business models such as fake and shoddy products and products with uneven quality, resulting in a large number of low-cost and low-quality products flooding the market, seriously affecting the reputation of other formal brands and perfect innovation measures. The main differences of these products are as follows:
一、模型飛機(jī)的正規(guī)比例
1. The normal proportion of model aircraft.
因?yàn)榉钦?guī)廠家生產(chǎn)的模型產(chǎn)品未經(jīng)航空公司、飛機(jī)制作廠授權(quán),而是通過仿造正規(guī)廠家產(chǎn)品,或許通過互聯(lián)網(wǎng)上搜集的一些飛機(jī)圖片生產(chǎn)而成,因而模型的仿真程度相對較差、比例失調(diào)。正規(guī)廠家則是依據(jù)航空公司、飛機(jī)制作廠所供給圖紙生產(chǎn)模型。這些廠家受生產(chǎn)工藝的限制無法生產(chǎn)出來仿真程度更高的模型,而這些低仿真程度的模型簡直都有以下共同的特征。
Because the model products produced by informal manufacturers are not authorized by airlines and aircraft manufacturers, but are produced by imitating the products of formal manufacturers, perhaps through some aircraft pictures collected on the Internet, the simulation degree of the model is relatively poor and the proportion is out of balance. Regular manufacturers produce models according to the drawings provided by airlines and aircraft manufacturers. Limited by the production process, these manufacturers cannot produce models with higher simulation degree, and these models with low simulation degree almost have the following common characteristics.
二、那些制造工藝較差的突出點(diǎn)
2、 Those outstanding points with poor manufacturing technology
1、模型飛機(jī)外表容易變黃、退色
1. The appearance of model aircraft is easy to turn yellow and fade
定制飛機(jī)模型生產(chǎn)廠家為確保產(chǎn)品的品質(zhì),在模型生產(chǎn)中所選用的都是價錢較貴的高級涂料,因而這種模型即便長時間存放也不容易涌現(xiàn)變黃、退色等景象;而小企業(yè)以及非正規(guī)企業(yè)為了降低生產(chǎn)本錢則選用價錢低廉的涂料,這種涂料生產(chǎn)出來的模型剛開始與大廠家生產(chǎn)出來基礎(chǔ)無異,然而短則半年長則一年就會逐步涌現(xiàn)變黃、退色的狀況,這也是為什么一些廠家能把價錢壓的更低的原因之一。而關(guān)于模型零售銷售商來說,假如庫存貨物不能盡快銷售進(jìn)來就會存在較高的危險,并且這種產(chǎn)品即便銷售進(jìn)來恐怕也很難會有回頭客。
In order to ensure the quality of products, the manufacturer of customized aircraft model selects expensive high-grade coatings in model production, so even if the model is stored for a long time, it is not easy to turn yellow and fade; In order to reduce the production cost, small enterprises and informal enterprises choose low-cost coatings. The model produced by this kind of coatings is the same as that produced by large manufacturers at the beginning. However, it will gradually turn yellow and fade in the short of half a year or a year. This is one of the reasons why some manufacturers can lower the price. As for model retailers, if the inventory goods cannot be sold as soon as possible, there will be a high risk, and even if this product is sold, it is difficult to have repeat customers.
2、機(jī)翼、發(fā)起機(jī)等部件容易斷裂、脫離
2. Wing, engine and other components are easy to break and separate
因?yàn)橐恍┬〉哪P蜕a(chǎn)企業(yè)以及非正范圍型生產(chǎn)企業(yè)遭到生產(chǎn)工藝的限制,以及為勤儉本錢而選用較差的材料的原因,他們所生產(chǎn)出來模型的機(jī)翼、發(fā)起機(jī)等部件在運(yùn)輸途中十分容易斷裂、脫離。這種損失率在成批的貨物運(yùn)輸中可能相對較小,然而關(guān)于少量貨物的快遞運(yùn)輸中這種損失率有時甚至于高達(dá)70%以上。在互聯(lián)網(wǎng)上網(wǎng)站曾經(jīng)涌現(xiàn)過為數(shù)眾多的此類模型零售銷售商,并低價銷售這些廠家的產(chǎn)品,然而因?yàn)楦叩倪\(yùn)輸損失率以及前文所說的高的產(chǎn)品瑕疵率,大部分商家在銷售一段時間后就紛繁關(guān)門或許改行。
Because some small model production enterprises and non positive range production enterprises are limited by production technology and choose poor materials for diligence and frugality, the wing, starter and other parts of the model they produce are very easy to break and separate during transportation. This loss rate may be relatively small in the transportation of bulk goods. However, in the express transportation of a small amount of goods, this loss rate is sometimes as high as more than 70%. On the Internet, there have been a large number of such model retail sellers on the website, and sell the products of these manufacturers at low prices. However, due to the high transportation loss rate and the high product defect rate mentioned above, most merchants close down or change their business after selling for a period of time.
3、模型飛機(jī)外表不光滑、雜質(zhì)較多
3. The appearance of the model aircraft is not smooth and there are many impurities
樹脂類飛機(jī)模型因?yàn)楹芏喙ば蚴琼氁ㄟ^手工完成,而一些廠家一味的尋求產(chǎn)量來到達(dá)降低本錢和產(chǎn)品價錢的目標(biāo),因而這些模型往往缺少必要的質(zhì)檢工序,成品模型中或多或少都會有一些存在瑕疵的產(chǎn)品混在當(dāng)中,這不只嚴(yán)峻影響產(chǎn)品的品質(zhì),關(guān)于模型經(jīng)銷商來說盡管進(jìn)貨價錢可能對比低,然而這樣高的瑕疵率不只不能把銷售價錢降低,也使得模型銷售商處于一種惡性循環(huán)當(dāng)中。
Because many processes of resin aircraft models need to be completed manually, and some manufacturers blindly seek output to achieve the goal of reducing cost and product price, these models often lack necessary quality inspection processes, and some defective products will be mixed in the finished model more or less, which not only seriously affects the quality of products, For model dealers, although the purchase price may be relatively low, such a high defect rate can not only reduce the sales price, but also make the model dealers in a vicious circle.
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